Crafting a great company message that resonates with your target market is essential. For it to have any effect, though, you need to get that message to your customers. Here are ten ways you can deliver your company message to your customers: Face-to-Face Depending on your business, delivering your message face-to-face might be feasible. In-person…
Everyone seems to love stickers, though our design preferences change as we age. Or so most people claim. We freely admit we still like stickers with cartoon characters, like Transformers and My Little Pony, but you won’t be seeing us putting them up in any place visible. We’re adults, after all. However, what this does…
Whether driving to work, watching TV, surfing the internet, or visiting the mall, consumers are bombarded by ads and promotions. They see numerous brands throughout the day, so if you want your products to stand out, you need to create a memorable brand that will stick with your target market long after they’ve encountered it.…
A brand represents a promise to your customers that you will live up to the values of your business. And when you have a powerful brand, it means consumers agree with you because you have consistently lived up to, or even exceeded, their expectations. Building a brand is essential because it sets you apart from…
The next time you go out for a drive or for a walk, take a moment to look around you. But really look. You’ll find stickers from Apple, Reddit, GoPro, Under Armour and many other large companies all over the place. It’s natural to assume that these large companies have armies of people going around…
Customer acquisition is important to every business, no matter how large or small. However, research shows that customer retention is just as important. In fact, it’s often even more important seeing as repeat customers spend more per transaction than new customers, and they also have a much greater lifetime value. Furthermore, they also cost less,…
Tattoos are becoming more mainstream every day. In fact, it sometimes seems as if everyone and their grandmother is getting tattooed. This trend means, of course, that there are an increasing number of tattoo parlors popping up, which means more competition for you. In this sea of tattoo parlors, you need to find a way…
Are you looking for a cost-effective way to increase brand awareness? Do you want a promotional tool that keeps on giving … for years? Do you want your customers to love you? If you think it’s impossible to achieve all of the above, the good news is that you are wrong. Dead wrong. There is…
You know stickers are valuable promotional tools. You know you can get whatever design you like, and whatever size you prefer. But now you have a problem. You’re not sure whether to opt for die cut stickers or sticker sheets. In fact, you’re not even sure of the difference between them. In this article, we’ll…
Stickers are a great way to promote your business because most people don’t perceive them as advertising. In fact, most people really like stickers and when you give them one, even if it just features your brand, they’ll consider it a gift rather than an ad. And people like using stickers, which is where the…
It’s common knowledge that existing customers are more likely to buy from you than a new prospect. In fact, Forbes Entrepreneurs tells us that you only have a 5% to 20% change of getting a new prospect to make a purchase, whereas with an existing customer you have a 60 to 70% chance. In other…
Product packaging is a critical component in the buying process, with 64 percent of consumers stating they will sometimes buy a product, even if they had no prior knowledge of it, due to the packaging. Furthermore, a Pro Carton study found that one of the most essential elements in a marketing campaign to consumers is…
Promotional stickers have been around in some shape or form since the 1800s, so it’s definitely an old-school type of advertising, especially when compared to digital, TV and other channels available today. But that doesn’t mean they don’t work. In fact, stickers are more effective than ever. Read on to find out why stickers are…
Getting a higher education isn’t cheap. If you want to live the Greek life as well, you will need to be creative with your financing. Fundraisers are one of the better ways for sororities and fraternities to raise money. In order to help you keep member fees down, Stickerbeat is pleased to offer a few…
Entrepreneurs are constantly looking for ways to boost their performance and maximize personal output. Suggestions such as better time management, delegating tasks and improving physical fitness, are useful for getting better results now. However, your strategy on how to be a better entrepreneur should also include long-term tactics. You Don’t Need To Be An Expert…
On July 1, 1867, four provinces (Ontario, Quebec, New Brunswick and Nova Scotia) became united as the Dominion of Canada. That makes 2017 Canada’s 150th birthday. Canadians can be proud of many things including hockey, innovations in medicine and science and significant contributions to arts and culture. And let’s not forget beavertails and hosers eh…
The trend is set. Online sales are growing and retail sales are shrinking. While a good blog and paid-for ads will drive traffic to your site, you need to convert some of those visitors into customers to generate revenue. Here’s a hint on how to boost your eCommerce revenue in 2017: it’s easier and more…
It can be hard to stay on top of a heavy workload when you have several deadlines to meet. While we don’t have a magic wand for you, we can offer a few suggestions on how to be more productive at work. Unless instructed otherwise, you should assume that prioritizing your workload is just another…
Building a strong brand image is essential for university teams. It helps build community support and it attracts the best quality student-athletes. Stickers for university teams are very effective in this regard. You can use them to decorate athletic facilities, and other school property as well. For example, we can design stickers and decals with…
Hashtags were first used on Twitter in 2007. Once you post it, the hashtag becomes a clickable link. Anyone who clicks on it is brought to a page that features all the latest tweets and posts with that hashtag. Therefore, if you create a tweet with a link to your blog, you should place the hashtag…
The warm weather is on its way and it’s time to plan your summer marketing campaign. While some techniques work better for some businesses than others, these summer marketing ideas for small business could be used by any enterprise. Summer Marketing Ideas For Small Business 2017 Press Release: A press release is a great…
Online B2C and B2B sales have increased significantly in the past ten years. To tap into this trend, you need a good website with a blog. In writing 101 for small business owners, we’ll go over some general guidelines to help you get results. The Difference Between Marketing And Sales Marketing is meant to increase…
Success doesn’t come overnight. A lot of time and effort goes into laying the groundwork of any successful venture. Therefore, you need to make sure you don’t have any bad habits that ruin your chances of success, or you won’t get there at all. There Are No Overnight Successes There’s no shortage of snake oil…
Why do you need a Point of Purchase Marketing Strategy? To take advantage of the fact that seventy percent of final buying decisions are made while shopping in the store. That’s why Point of Purchase displays are so effective. Therefore, you need to develop a good point of purchase marketing strategy. More than half of…
March Break provides a great opportunity to reconnect with family. You don’t need a big budget; children will enjoy and cherish quality family time whether it takes place at home or in an exotic location. As you plan your March Break, think about the memories you want to create; which memories from your childhood mean…
Microsoft Outlook is one of the most popular email and calendar programs in use today. This article features 5 tips that will streamline your email workload and boost productivity with Outlook 2010 or newer versions. Outlook has several built-in features that save time and boost productivity. If you’re struggling with a heavy email load, you…
People buy bumper stickers for many reasons. Besides political campaigns, advertisers use custom bumper stickers to promote things such as business events, parks, motels, hotels and popular tourist attractions. Car owners often buy bumper stickers as a memento of a memorable trip they took for a holiday. Others use bumper stickers to make a political…
Window decals are an affordable way to transform a storefront window into a large advertising display. Whether you wish to announce a grand opening or promote a seasonal or clearance sale, custom window decals for business are an effective way to deliver your message. In addition, you can easily remove or reposition your decals if…
Many deals are done at trade shows every year. And, while we know the big booths have the edge, there are many strategies small business owners can use to get better results. Here’s our list of trade show tips for exhibitors: Trade Show Tips For Exhibitors 1. Pre-Show Marketing A lot of the magic behind…
Stickers or decals are attention-grabbers when used for floor graphics advertising. We print our floor graphics on durable scratch and water resistant vinyl. As a result, they are ideal for high-traffic areas like retail shops and grocery stores. Floor graphics marketing is an effective and affordable way to boost branding and can be used in…
Social media presents an opportunity to engage with existing clients and a way to attract and engage with new prospects. The question is: how to use social media for small business marketing. Unlike traditional marketing, social media provides businesses a way to interact with their community online, in a public forum. That can be scary…
In Part 2, we take a look at how a major online retailer uses interactive content to sell billions of dollars of merchandise every year. But first, let’s take a look at a typical online shopping excursion. Buyers don’t always know exactly what it is they want. And, even when they do, they’re usually looking…
Digital marketing succeeds when viewers consume your content and act on it. In Part 1 of this series, we take a look at content marketing trends for 2017 with a focus on interactive content. Most marketers report that interactive content converts at a higher rate than static content. Therefore, it only makes sense to incorporate…
We all know it’s a good idea to make New Year’s Resolutions for entrepreneurs. While it’s important to resolve to make certain improvements, it is even more important to follow through on them. We can do that by setting goals we can stick to and by breaking those goals down into smaller measurable chunks. Resolutions…
While a trip to a tropical resort makes for a nice winter holiday, it’s not in the cards for all of us this year. However, there are many ways to have fun with the entire family even if you happen to be staying at home. Here’s a list of 10 winter holiday activities to help…
The most important skill to master in direct sales is the art of schmoozing. Many people have never learned how to feel comfortable around strangers. And, if you can’t be comfortable around strangers, you will have a difficult time making them feel comfortable around you. These 5 tips to help boost your sales will also…
It all began in 1986 when two elementary school buddies saved up enough money to buy a t-shirt printer and a computer sign-maker. There were no cell phones and the internet had a long way to go before it would serve a useful function for the public. In fact, we had a rotary phone on…
It’s almost December and fifty-five percent of shoppers have already started shopping for Christmas. The Christmas season is the peak of retail sales in most countries. While some shoppers know exactly what they want, many do not – and that spells opportunity. Here are twelve tips to help spice up your Christmas marketing campaign. Twelve…
Welcome to Stickerbeat. Over the past 30 years, we’ve printed a wide variety of stickers for individuals and small businesses. We’ve also made custom stickers for well-known companies like Nike, Home Depot, Walmart, Best Buy and many others. Heavy Duty Stickers Our stickers will hold up to the harshest weather conditions. We make them out of…
Not everyone is cut out to be in business. It takes a serious commitment of time and money and there’s no doubt your personal life will suffer, at least in the short term. If you feel compelled to take the plunge and start your own business, we offer the following bits of advice for entrepreneurs.…
We’ve been getting a lot of requests for patriotic and religious stickers lately. Emotions are running high since the last presidential election and it’s a good time to remember all the things we have in common, regardless of political affiliation. History of the US Motto In 2011, Congress voted to reaffirm In God We Trust…
Many businesses are planning a marketing campaign for the Thanksgiving holiday using only traditional media like postcards and flyers. That’s a mistake because stickers aren’t just for kids anymore. Good marketing ideas for holidays will drive sales up and boost your brand image. A quality sticker is usually viewed as a gift. That makes it harder…
There seems to be a million things to think of when you start to plan your big day. Just remember it’s easy to personalize your wedding day by making it more your own. From picking a date to sending out invitations, it’s important to add your personal touch to all aspects of the event. At…
Branding for small business is important – it tells people what they can expect from you and it differentiates you from your competitors. Your brand is what people think of when they hear your brand name. Are you just starting out or are you experienced and reliable? Do you provide exotic, high-cost products or do…
With the US elections getting closer, it will soon be decision time on who to throw your support behind. Driving around the towns and cities, you will see more and more bumper stickers, window stickers with the names of politicians and catchy phrases that will either sway you to vote for a particular party or…
The back-to-school season is here and in full swing. Whether you’re a parent, student, or teacher, what a great way to promote your school, team, or label your locker with stickers. Circle Stickers Great for: athletic helmets books lunch bags an “I Love you” sticker from Mom Bumper Stickers Team mascot sports teams sorority Clubs…
Welcome to the Stickerbeat first blog. We are www.stickerbeat.com. The sticker part implies that we we print custom stickers. The beat part simply means that our stickers rock. We have been doing this for 30 years. We have done work for Molsons, Target, Walmart, Home Depot, Nike, Best Buy and on and on. We print…
