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Everything You Need to Know About Custom Stickers

Written by: Nicole Plyler

Published: July 6, 2022


Custom stickers make a great visual pop, whether for a business, a nonprofit, a brand, or an event. They can include any color, design, shape, or size. Their creation is entirely up to you. If you’re interested in customer stickers and want all the details, this article is just for you!

stickers custom die cut

What Are Custom Stickers?

Custom stickers refer to high-quality vinyl stickers that a customer designs. The design can involve artwork, photos, logos, text, or any other graphical element. They aren’t just custom because the art is one-of-a-kind.

what are custom stickers

You can also customize the shape, size, and finish. They can easily adhere to almost every surface and have high durability.

What Are the Options Available for Custom Stickers?

When creating custom stickers, you have lots of options. There are literally no limits to the shape of your custom stickers. Explore the many possibilities.

Die Cut Custom Stickers

Die cut custom stickers take the shape of the design. They are cut around the edge of the design through the vinyl and backing. Many people select die cut as the shape when they want to make a big impact.

die cut custom stickers

The precise cutting can go around an outline of a person, building, animal, or other objects. Die cut also works for words, logos, and numbers. Whatever the outline is, the die cut follows the same route.

Kiss Cut Custom Stickers

Kiss cut custom stickers are similar to die cut. The difference is that these are only cut through the vinyl. The backing is still a square or circle, so they peel off from this. You may opt to go with a kiss cut if you have a very intricate design since that backing protects it until application. They are also faster to apply since they peel off.

Holographic Custom Stickers

If you want to add some dazzle, then holographic custom stickers are a great choice. They are printed on iridescent, shiny vinyl that gives a rainbow-like effect. If your sticker is a simple logo or words, it can stand out without adding any color or designs.

Reflective Custom Stickers

If you’re looking for stickers with glimmer and shine, reflective material is a great option. We use high-quality engineering-grade reflective material to produce reflective stickers. They also stand out at night when the light catches them, which can be beneficial for safety reasons.

Custom Bumper Stickers

Bumper stickers are a common sight on the roads and streets. You can express opinions or promote businesses with custom bumper stickers. The stickers are highly durable and can withstand rain, heat, and snow. Because they are easy to adhere and remove, you can put them on more places than a bumper.

Custom Sticker Sheets

Custom sticker sheets are the best value if you need a high volume of labels. Stickers are printed on standard 8.5 x 11-inch sheets or any size of your choosing. Depending on the size of the sheet and sticker, we can print as many as will fit on the page.

Custom Transfer Stickers

Transfer stickers are individual cut letters made from 3M vinyl. Masking is then placed on the front of the design. To install them, you remove the masking and adhere it to a surface, typically windows. They are suitable for indoor or outdoor applications and are available in a variety of colors.

Custom Clear Stickers

Clear stickers have a transparent look that makes them perfect for windows or glass walls. The custom design prints on the front or back. Businesses can use them in storefronts or displays. They are also popular for car windows.

Custom Face Stickers

Custom face stickers are a new addition to our selection. You can use any face—person or animal. They are similar to die cut in that they are cut specifically around the shape of the head. They are a great giveaway at parties and celebrations.

Standard Shape Custom Stickers: Circle, Rectangle, Oval, Rounded Corner, and Square

The last grouping of custom stickers is those that are traditional shapes. You can choose from circles, rectangles, ovals, rounded corners, or squares. The sizing of these is custom to your requirements.

How Can You Use Custom Stickers?

Just as there is a bounty of options in shapes and styles of custom stickers, there are so many ways to use them. Here are some of our favorites.

Branding and Business Promotions

Say it with a sticker. Stickers are a fantastic way to give your customers a piece of your brand. If you’re an e-commerce business, add them to every order. You can also place them in bags if you have a store. They can also be a giveaway at trade shows or commemorate special occasions like anniversaries.

Branding custom stickers can include your logo, tagline, products, people, or anything else that will confidently represent your brand.

Product Stickers

If you have physical items like candles, soaps, beauty products, or any other merchandise, you can use custom stickers to brand them. Sticker usage also works for food goods like bakery items.

They could also include ingredients and information about how to use them. Further, they could list your company information, website, and social media handles.

Special Occasions

Custom stickers can make events even more fun. For example, they can be part of the guest gifts at weddings, with the bride and groom’s initials and wedding date. For kids’ birthdays, include face stickers to have some fun. Adult birthdays could use a bit of fun, too. They can also be festive for holiday parties, Halloween, Easter, Valentine’s Day, or St. Patrick’s Day.

Custom Stickers for Teachers

The classroom is one more area for custom stickers. Teachers can use stickers to encourage students, recognize good behavior, award top performers, and celebrate birthdays. Teachers can also use them as part of games or learning exercises that get young minds thinking creatively.

Stickers for Equipment

There are several use cases for custom stickers and equipment. Hard hat and construction safety helmet stickers need identification, including numbers, names, company logo, and other information. You could also use stickers on your physical assets with their internal tracking number. Another application would be safety stickers on machinery.

What to Look for with Custom Stickers

Not all custom stickers are the same. Therefore, you want to make sure you evaluate different companies before you purchase.

Here are the key components of high-quality stickers.

The Material

3M vinyl is the best material for stickers. It’s not flimsy and goes beyond standard vinyl. It has multiple layers to ensure durability and is 3.2-mil. thick and block and bubble-free. With these attributes, stickers go on smoothly.

It also has permanent adhesive to stay stuck, but you can still remove them easily with no gunk remaining. The adhesive and the vinyl are waterproof. Moisture doesn’t impact the bond, and the sticker won’t peel at the edges if water seeps between the sticker and surface. 3M vinyl has a five-year expectancy.

The Laminate

The laminate layer protects stickers from scratches and the elements. This 3.2-mil. UV layer can be gloss or matte. The laminate also keeps colors from fading.

The Backing Liner

For those stickers to go on with no bubbles, the silicon-coated backing liner does the work. Quickly remove the sticker from the liner for placement.

The Ink

The ink used in printing is just as critical as the vinyl. It, too, needs to be weatherproof. We use Epson 3M UltraChrome GS3 ink, a co-branded solution. It will stay vibrant and vivid for years, even with sun or moisture exposure.

Stickerbeat Is Your Destination for Custom Stickers

When it comes to custom stickers, you can’t beat the quality, affordability, and ease in ordering of Stickerbeat. Our goal is to produce stickers you’ll love that will last for years. Ordering stickers from us is easy. You start by choosing the type of custom sticker. Then you enter the size and quantity. Next, upload your art and check out.

You’ll then receive a digital proof. When you approve it, production begins. In most cases, we ship those within three business days of approval. Shipping is always free, too!

Get started today by shopping for custom stickers.