Digital marketing succeeds when viewers consume your content and act on it. In Part 1 of this series, we take a look at content marketing trends for 2017 with a focus on interactive content. Most marketers report that interactive content converts at a higher rate than static content. Therefore, it only makes sense to incorporate…
Many businesses are planning a marketing campaign for the Thanksgiving holiday using only traditional media like postcards and flyers. That’s a mistake because stickers aren’t just for kids anymore. Good marketing ideas for holidays will drive sales up and boost your brand image. A quality sticker is usually viewed as a gift. That makes it harder…
Branding for small business is important – it tells people what they can expect from you and it differentiates you from your competitors. Your brand is what people think of when they hear your brand name. Are you just starting out or are you experienced and reliable? Do you provide exotic, high-cost products or do…
