Stickerbeat Blog: Tips, Ideas & Inspiration for Stickers and More
Stickers
Welcome to Stickerbeat. Over the past 30 years, we’ve printed a wide variety of stickers for individuals and small businesses. We've also made custom stickers for well-known companies like Nike, Home Depot, Walmart, Best Buy and many others. Heavy Duty Stickers Our stickers will hold up to the harshest weather conditions. We make them out of the same material that we use to wrap vehicles, like the one in you see in the featured image of this post. That means they’ll hold up to any use you’re likely to put them to. Our custom stickers are much more than just dishwasher safe – you’ve seen them rolling down the road on the sides of trucks and buses at highway speeds. They hold up despite heavy storms and hundreds of trips to the carwash. History of Modern Day Stickers Stickers have evolved to meet the changing times. The earliest stickers date back to ancient Egypt. Egyptians made glue by boiling a combination of animal hides, hooves and connective tissue and used it to plaster product and pricing stickers to the walls of ancient cities. Postage stamps are stickers too, and the first one was called the penny black. It went on sale May 1, 1840 in the UK. Stanton Avery is credited with developing the modern day sticker. He designed a machine that put self-adhesive labels onto a paper backing treated with silicone. This allowed the mass production of sticker sheets that could be peeled off and reapplied elsewhere. Bumper Stickers Czechoslovakian automaker N. Wagenbau-Fabriksgesellschaft was the first to put bumpers on cars in 1897. Unfortunately, the early bumpers were not designed well and they often fell off before they offered any protection to the vehicle’s owners. A few years later, British engineer Frederick Simms was granted a patent for his new impact-absorbing bumper. Credit for inventing the bumper sticker goes to Forest P. Gill. He attached advertisements to car bumpers with wire in the early 1930s and later used pressure-sensitive stock. By 1984, the Gill-line company had produced more than 1 billion bumper stickers when it celebrated its 50th anniversary. You can order bumper stickers here. Stickers Go Viral People have advertised with stickers for a long time, but their popularity really boomed in the early 1980’s when John Keaton invented a peel and stick product for rock band posters. He developed durable stickers to resist vandalism in tough neighborhoods. Mirrors, guitar cases and windows have never been the same since John’s invention. Custom Stickers That Rock Stickers have evolved significantly over the years and people are now using them for personal expression as well as for mass advertising. Whether you want stickers for your personal use or for your business, you deserve the best. Don’t take a chance with an inferior product - order stickers that rock from Stickerbeat.
Learn moreMarketing Ideas For Holidays For Small Business
Many businesses are planning a marketing campaign for the Thanksgiving holiday using only traditional media like postcards and flyers. That’s a mistake because stickers aren’t just for kids anymore. Good marketing ideas for holidays will drive sales up and boost your brand image. A quality sticker is usually viewed as a gift. That makes it harder to throw away than other promotional items like brochures and flyers. In addition, they are more engaging than a business card. Because stickers are powerful sales and identity building tools, they should be a part of your marketing program. Here are a few ways you can use stickers to boost your Thanksgiving holiday profits. Marketing Ideas For Holidays 1. Think outside the box and put attention-getting stickers in unexpected places. They grab your customer’s attention and they will stick in your customer’s minds. Here’s where imagination and ingenuity can beat out a bigger budget – think guerilla marketing. Vehicles, trash cans, public restrooms, walls, floors and ceilings – all are perfect places for this type of marketing. 2. Use cues and clues to drive sales. Use footprint stickers to help customers find deals or arrows that direct customers to areas where you have special discounts. 3. Use stickers to drive sales of related products that go together. Place color-coded discount stickers on components that go together to increase overall sales for example. 4. Use attention-getting stickers directly on products. Create stickers that show a features and benefits list, a call to action, or some other device. This will encourage customers to buy your product now. 5. Use stickers to build on existing sales. You could use an in-the-box sticker to entice customers to make another purchase. Some examples would be an extended warranty or a discount on the purchase of a related product. 6. Stickers are easy to share. If you create a campaign that is easy to share, you maximize the odds that your campaign will go viral . Remember, the large majority of consumers rely on word of mouth as the biggest influence in their purchasing decisions. Use Marketing Ideas That Work Politicians and savvy business people have been marketing with stickers for over half a century. Promotional stickers come in all shapes and sizes and can be applied to all sorts of things. They can be placed on bottles, equipment, vehicles, signs, phones, windows, people… almost anywhere. Most of all, stickers are long-lasting and have a low cost per impression. Take advantage of this powerful, low-cost marketing medium and order Stickers That Rock.
Learn morePersonalize Your Wedding And Make It A Special Day
There seems to be a million things to think of when you start to plan your big day. Just remember it’s easy to personalize your wedding day by making it more your own. From picking a date to sending out invitations, it’s important to add your personal touch to all aspects of the event. At Stickerbeat, we’d love to help and be part of your big day, so we’ve come up with a few ways to make sure you put your stamp on every piece of the event! How To Personalize Your Wedding 1. Save-the-Date Magnets Shake up the traditional save-the-date invitation and give your guests something different. Save-the-date magnets are practical and they’re guaranteed to remind your guests of when your special day is. Don’t like magnets - print off some personalized calendar stickers for your save-the-dates. 2. Create a Unique #hashtag Don’t forget about your social media addicted friends. Remind them of your special day with your own personal hashtag. It’s a guaranteed buzz-builder. 3. Add Personalized Labels to Guest Favors Give your guests something that will remind them of your wedding! Add personalized labels to your favors for that extra special touch. You can make labels for candy, gift bags, boxes, or any kind of personalized wedding gift. Need an idea? Try ‘Mint to Be’ mint cases or homemade jam! 4. Make a Custom CD of Your Favorite Songs Nothing is more personal than a soundtrack of your favorite songs. Order custom labels along with your stickers to create another long-term reminder of your special day. 5. Personalized Tumblers Whether you are planning a local wedding or a destination wedding, personalized tumblers are the perfect gift for your wedding party. Not only are they practical but they look great in pictures (and prevent spills). 6. Car Decals Here’s a twist on the traditional. Personalize your getaway car with temporary custom window decals. You will love them every time you look back on your pictures and videos of the event. 7. Custom Wine Labels Jazz up your tables by adding custom labels to your table wine. Not only will guests love them - they make wonderful keepsakes. Personalize Your Wedding To Make It Special When you do something to add your personal touch, always remember to tie it back to the overall wedding vision for consistency. Make sure some of the elements are consistent in all your items. Colors, fonts, the format of the date - all of these should have some consistent elements that tie it all together. Your wedding is a once in a lifetime event. By adding your personal touch to various parts of the event, you will make sure it will be a day you and your guests will never forget! Brides, remember you save 20% off all wedding related orders by using promo code BRIDE.
Learn moreBranding For Small Business
Branding for small business is important - it tells people what they can expect from you and it differentiates you from your competitors. Your brand is what people think of when they hear your brand name. Are you just starting out or are you experienced and reliable? Do you provide exotic, high-cost products or do you deliver top quality at a reasonable price? You can't market yourself as both and it’s important that people know what they can expect from you. Branding For Small Business Here are a few questions to help you define your brand: Who are you and what do you do? What problem are you solving and how are you different from the competition? What’s in it for the client and why should they want to deal with you? Positioning Your Brand Unless you have a unique product that no one else has, you need to think about positioning. It is the place you want to own in your prospect’s minds – what you want them to think of when they think of your brand. Here are a few examples of positioning: Position based on benefit - Volvo: Safety Position based on the consumer -Pepsi: Pepsi Generation Position based on proposition -Burger King: Have it your way Position based on the competition -Seven-Up: The Un-cola Getting The Word Out Once you've defined your brand, you need to get the word out? Here are a few time-tested tips: Get a great logo and display it everywhere. Develop a good tagline. Write a short and meaningful statement that captures the essence of your brand. Choose something catchy so it’s easy to remember. Integrate your message. Be consistent in every aspect of your business. Your brand needs to carry through in everything you do. Advertise. They won’t come if they don’t know you exist. How Custom Stickers Help Build Your Brand Stickers deliver a high-impact and memorable message in a short period of time. That’s effective marketing and it delivers a big bang for the buck. Here are a few things to keep in mind when designing your stickers: Use templates for your marketing materials. Templates guarantee a consistent look and feel and they speed up the work process. You want to have a consistent look and feel to your business cards, your website and your social media pages. This is how you broadcast and repeat your message. Be genuine. You won’t get repeat business or customer referrals if you don't deliver on your brand promise. Be consistent. This is one of the most important things you can do. Your customers need to know what to expect or your attempts at establishing a brand will fail. Build Your Brand With Stickers That Rock! Why use stickers? Branding for small business is meant to increase the effectiveness of advertising and boost profits. Stickers are a brand marketer’s best friend. Stickerbeat stickers last for three to five years in outdoor use; they deliver a high-impact and memorable message in a short period of time. And, they’re cheap to make and fun to hand out. That’s effective marketing which means you’re getting a big bang for your advertising dollars. Stickers Are a Brand Marketer’s Best Friend Avoid Sticker Shock Use our templates to create your stickers and reduce the cost of creating your promotional materials. It’s quick and it’s easy. Build a buzz for your brand - order stickers that rock now!
Learn moreStickers for Back to School
The back-to-school season is here and in full swing Whether you're a parent, student, or teacher, what a great way to promote your school, team, or label your locker with stickers. Circle Stickers Great for: athletic helmets books lunch bags an "I Love you" sticker from Mom Bumper Stickers Team mascot sports teams sorority Clubs Die Cut Stickers special events sport teams school logos Sticker Sheets One of the most popular products for students. Students love their smartphones, desktops, and tablets. Use sticker sheets to custom order your favourite stickers and affix them to all your electronic devices. Stickers are a very affordable way for students, parents, and teachers to promote your school, team, or show off your personal devices.
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